How can knowing your Share of Search help your brand shape your communication strategy?

Today, brand image lives in the search box. Here are the 14 strategies that will help to make the best first impression of your brand online.

The brand reputation starts with a quick search on Google. As soon as potential customers or partners decide to find out more about you, your brand reputation depends on your search results. How can you improve it?

Communications teams today struggle with setting up clear metrics for tracking the impact of their efforts. How can companies improve their brand reputation online?

We are living in noisy times, and it's not good news for brands. How can a clear reputation score help brands stand out and send a clear signal to their target audience?